Biannual Swiss Watch Auction Sells $29M Worth of Watches
In 2011’s auctions, watches for men have been one of the strongest performers. As proof of this, 96 percent of the 425 lots offered at last night’s biannual watch sale in Switzerland were bought.
The MVP of the night was a 1968 Patek Philippe pink-gold calendar wristwatch with moon phases. The luxury Swiss watch sold for 2.1 million Swiss francs–double its upper estimate. Pink gold calendar wristwatch with moon phases, ref. 3448, manufactured in 1968 by Patek Philippe. (Christie's)
Another watch for men, a James Bond Rolex, valued at between 200,000 and 400,000 Swiss francs, was one of the few disappointments.
The 007-customized Rolex Submariner was worn by actor Roger Moore in the 1972 movie “Live and Let Die.”
Sold as a film prop rather than a working timepiece, the Swiss watch
was used for special effects–as a magnet strong enough to catch bullets
and unzip dresses, and a buzz-saw bezel that could cut through chains.
The watch for men failed to attract any bids during the morning
session of the auction and was sold afterwards for 219,000 Swiss francs,
said Christie’s. eWatches carries many luxury Swiss watch brands at drastically slashed prices–sometimes by more than 90%!
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